
Our Specialisms
Belgravia's white stucco terraces on Eaton Square, Chester Square, Belgrave Square and Wilton Crescent hide some of London's most carefully designed interiors. Behind those uniform fronts, houses are restored as single homes, converted into lateral apartments that run across two buildings, or extended below ground. Mews houses on Eaton Mews, Kinnerton Street and around Motcomb Street add a more intimate scale. Choice Finishes provides bespoke Venetian plaster, Marmorino, grassello and Tadelakt for these projects, working closely with the architects and interior designers who lead them. Explore all our finishes for polished plaster in London.
Finishes: Venetian plaster · Marmorino · Tadelakt · Microcement

Venetian Plaster — Lucido
Belgravia's principal floors are formal rooms, often hung with art and furnished with antiques. Plaster here has to support everything else in the room rather than compete with it. That is exactly the brief we worked to at Maison Estelle, a private members' club in a historic Mayfair townhouse, where each principal room received its own bespoke-tinted Marmorino-type finish, matched precisely to the designer's physical material samples. Deeper tones went into intimate lounges and lighter, more reflective surfaces into rooms used by day. The same room-by-room thinking suits a Belgravia drawing room, library and dining room, and you can see how we approached it in the Maison Estelle case study.
Lateral conversions bring long runs of wall, enfilades of doorways and corridors where a finish has to read consistently from one end to the other. Marmorino is well suited to these large areas and can be tinted to a single tone throughout or varied subtly from room to room. In new lower-ground floors created by basement excavation, ceilings are lower and natural light is limited, so we often suggest a lighter, more reflective Venetian finish to lift the space. As specialist plasterers who also carry out tanking, we look at the waterproofing and the background first, so the decorative coat is not let down by what lies behind it.
Master bathrooms in Belgravia often combine stone with plaster. Tadelakt is the right choice inside showers and around baths, as it is a waterproof lime plaster when properly detailed. Venetian plaster and Marmorino, once waxed or sealed, suit the rest of the bathroom, dressing rooms and powder rooms. Microcement is available where a more contemporary, seamless floor and wall finish is wanted.
Much of Belgravia is listed and closely managed, and many projects run alongside other specialist trades. We protect existing joinery, cornicing, panelling and fireplaces throughout, sequence work room by room and keep dust under control in finished or occupied rooms. Where the original cornices or ceiling roses need repair before decoration, our heritage team can carry that out too. Our wider work in the area, including render matching and basement tanking, is described on our Belgravia area page.
We start with a survey of the substrate and the light, then produce samples on site for approval, tinted to your scheme. Making good, levelling and priming come next, followed by base coats, hand-burnished finishing coats and a protective wax or seal. A fixed quote follows the site visit and sampling.
Yes. Colours can be tinted to a design scheme, and we sample on site so that the designer can judge each finish under the room's actual lighting. At Maison Estelle in Mayfair we matched bespoke tones to the designer's physical samples before any wall was plastered.
It can be, as long as the waterproofing and the wall background are correctly specified first. A lighter, more reflective Venetian finish often helps lower-ground rooms with limited daylight, and Tadelakt or microcement are better in basement shower rooms.
Yes. We protect cornicing, panelling and fireplaces during the work, and our heritage plasterers can repair original mouldings in lime or fibrous plaster where needed.
Get in Touch
Send us drawings, a design brief or photographs and we will arrange on-site sampling and a fixed quote. Call 07854 393865 or email choicefinishesltd@gmail.com. We typically respond within one business day.